Thursday, August 30, 2012

The Meaning behind Sqeeqee's Tag Line: "Where New Millionaires are Created"

Sqeeqee.com is beginning our second month of being live. While we are still on “Beta,” we are literally 99% bug free. We are planning to keep our site on “Beta” until we are 100% bug free! That shouldn't be too long.

Now that the buzz about Sqeeqee.com is getting around, more users are registering to check us out and comparing our social commerce site with other social media sites. One of the questions we get the most is the meaning behind our tag line, "Where New Millionaires are Created.™" As you can see, the tag line has been trademarked. Our team came up with this tag line because it is exactly what Sqeeqee is all about. Sqeeqee helps users build income and eventually build their net worth and wealth. Sqeeqee has the tools where with just a few clicks one can literally start a global online business at no charge. Users can sell, trade, raise awareness, share advertising dollars, gaming, and a whole lot more!

We've heard many success stories about the secrets of eBay millionaires, where regular consumers began to sell items on eBay and became instant millionaires. Sqeeqee is the “modern day” eBay where your friends are your network; your network is made up of your potential buyers; and everything is done with instant interaction. Once registered, you automatically have an embedded e-commerce shop that is yours to add whatever it is you wish to sell. You DO NOT need to spend money upfront to buy a domain or program a website because your Sqeeqee page is all that you will ever need.

In the virtual world, as soon as you register a Sqeeqee page, you will automatically have $1,000,000 “Sqeeqee bucks” for you to freely trade virtual stocks to either stimulate your talents, your mind, or purely for competition. This is what our tag line, “Where New Millionaires are Created” was based upon. However, creating virtual millionaires is not Sqeeqee’s only intention. If a user utilizes all of the tools Sqeeqee has to offer and really puts an effort into making it an online business, then the possibilities are endless of becoming a real-world millionaire. Sqeeqee is a social commerce site with a next-generation platform and killer features that will revolutionize the way individuals and small business owners look at e-commerce.

Why Keys and Locks in our Sqeeqee Logo?

Why Keys and Locks in our Sqeeqee Logo?

Another popular question from our users concerns the key and lock design within our logo. Users are asking, “What is the meaning behind it?” Ha-ha!

This is simple to explain. If our tag line is “Where New Millionaires are Created,” then what do millionaires do the minute they became millionaires? They buy that dream house, and parked in the garage is that dream Lamborghini—or at least something similar.

Therefore, looking at our logo, one can clearly see two different sets of keys and locks. One lock represents that ultimate dream home that a millionaire would like to purchase, and the second lock is for that ultimate car. What lock does not come with a set of keys? Voila! So there you go, the story behind Sqeeqee's keys and locks logo.

This would not be a complete explanation of our logo if we didn't further explain about the Sqeeqee name itself. We all know now that Sqeeqee is pronounced like the word “Squeaky.” When dealing with keys and locks, it would only make sense that they do “squeak" from time to time. We just spelled it differently. We believe S-Q-E-E-Q-E-E is more eye catching and unique. After all, “Google” started out being a misspelled word, and look at where it is today. :) Happy Sqeeqee-ing!

Monday, August 27, 2012

Facebook’s F-Commerce: The Flaws and More

There are plenty of blogs and opinions about Facebook’s “F-commerce,” which in our humble opinion has many flaws, was not well planned, and was not well developed on a platform created with users and consumers in mind. F-commerce was created to help “facilitate” and execute sales transactions through Facebook. The first thought that comes our mind is, “Why?” Why do we need Facebook to “facilitate" things for us? If we want to buy something from Macy’s, we could just go directly to the Macy’s site to shop. If we want to buy things from Amazon, again, we would go directly there. The world of e-commerce didn’t need a “facilitator” before, so why would it need one now?

While we believe that “social commerce” will be huge in its own right soon enough, it will NOT happen with how Facebook thinks it will—through its F-commerce setup. Here are some of the flaws with F-commerce. Due to the layout of F-commerce on Facebook’s Beta platform, it will not work and would never work. This platform was formed with just two things in mind: cranking more dollars into Facebook’s pocket and connecting itself with larger retailers. Levi's Friends Store, 1-800-Flowers, Diesel's DieselCam, etc., all are some of the initial stores that supported F-commerce type of transactions on Facebook. Facebook actually informed the world in its “F-commerce FAQs” that the first transaction for 1-800-Flowers occurred back in July of 2009. We are now in August of 2012. It has been over three years. F-commerce has not made a presence in our day-to-day lives while Facebook’s number of users has since increased to nearly a billion. Can we then conclude that F-commerce is a failed system?

Even though Amazon and eBay lack the “instant interaction” that is trending today, their e-commerce sites work because they built them keeping consumers in mind. Consumers are the key to their success. The opposite is true with Facebook. The instant interaction is there, but why hasn’t F-commerce enjoyed the same popularity as Facebook itself? Simple. Facebook’s F-commerce strategy is based on facilitating with large retailers like the 1-800-Flowers of the world and the Levi's of the world but fails to recognize that the true assets that Facebook has are its 1 billion users.

Take Facebook’s search tool for example. If a user wants to buy a Lady Gaga CD, he/she puts in Facebook’s search task bar “lady gaga cd,” and what does he/she see? Nothing.

It shows a dozen pages with Lady Gaga’s name included, but nothing more. How does this help consumers?

Facebook should concentrate on its core assets (its billion users) and work from there. Who doesn't have something to sell? If we aren’t a small business retailer, we may have used books, an old phone, or imported products from around the world. Our friends are our potential customers. After all, these billion users did help Facebook become a $100 billion company at the launch of its IPO. Isn’t it time for Facebook to think about these users? Who wouldn’t want to own his/her own business? Facebook could easily help build 1 billion small businesses—a G-commerce (global commerce)—and in doing so, eventually see huge financial rewards in its bottom line.

There can always be another “MySpace” platform on the rise. Facebook’s core mission should be not only to grow its users, but to retain them. As Albert Einstein said, “Try not to become a man of success. Rather become a man of value.”

Saturday, August 25, 2012

Sqeeqee.com Contest: Apple iPhones or Samsung Galaxy Prizes?

Our Sqeeqee.com team had a meeting to discuss a contest we wanted to hold. Of course, the prizes for the winners came up, and we discussed awesome, cool, tech-type gadgets as the prizes for the first-, second-, and third-place winners. The majority of our team members chose the iPhone 5, of course, since it is rumored to be released around September 21. Then there were the rest of our team members who are anti-iPhone no matter what, for whatever reason. Their product of choice? Samsung products like the Samsung Galaxy Note 2, which is also rumored to be released around the same time as the iPhone 5.

Then we went digging around only to find that Apple has quite a strict rule concerning using its products for promotional purposes. “Oops” to a majority of our team, and “Yea” to the minority stake. Apple only allows certain products to be used for promotional prizes. The iPhones and iPads are on its restricted list. Darn!!

That leads us to the next topic of discussion. Would it be too out of line to call Apple a “control freak”? Not only does it monopolize all of its products, as it controls everything down to its resellers. True. Apple is 100% about image, but who isn't? But to the point of controlling whether a third party can give away an Apple product that it bought as a promotional item?

Then again, Apple must be doing something right because just recently it claimed the thrown

as the world’s largest company with nearly $624 billion in market capitalization. The late Steve Jobs would have been so proud. Apple was his baby, his life, and probably his soul. Congratulations to Mr. Tim Cook for a job well done so far. Your journey has only begun!

Mr. Mark Zuckerberg, take it as a lesson learned. Exclusivity is a form of monopoly, but it rings in the financial bottom line. If you do it right, you too can claim the throne. The two biggest failures we believe Facebook has are not having its own “internal search” and not tapping into social commerce the correct way. The only way is through the 1 billion users that Facebook has graciously attracted globally. As Ronald E. Osborn once said, “Unless you try to do something beyond what you have already mastered, you will never grow." Great advice.

Thursday, August 23, 2012

Facebook: E-Commerce and Search

We were reading a news article just the other day that talks about how Microsoft invested $240 million in Facebook in 2007 but may ride out the tortuous storm that Facebook’s stock has been encountering since its IPO debut. We were curious to understand why. To us, a profit is a profit. If Peter Thiel can walk away with nearly $1 billion in his pocket, we would assume Microsoft could also lock away at least half a billion. Then we read further on to understand the relationship between Microsoft and Facebook and how Microsoft relies on Facebook’s social network to help bring more traffic to its Bing search engine. Ah, so there it is—the sticky issue.

What we don’t understand is why Facebook needs to utilize Bing’s search? Wouldn’t it be more beneficial to Facebook if it had its own internal search feature, compiling all of the data produced by its nearly 1 billion users? Certainly, it would make more strategic sense for Facebook’s bottom line.

Here’s another thought: If a billion users were each given his or her own e-commerce platform to sell to his or her network (likes and friends), and Facebook took a percentage of all such sales (no different than Amazon or eBay), wouldn’t that too benefit Facebook’s bottom line?

Now let’s analyze this a bit. Facebook, having its own internal search, would be a major threat not only to Bing search, but also to Google and Yahoo. Then its ga-billion users would start to tap into the $500 billion e-commerce industry (threatening Amazon and eBay?). Forget about Facebook being a $100 billion company; it may become more like $200 or $300 billion.

Now consider Sqeeqee. Our patent-pending internal search engine provides users with the social media industry’s next-generation e-commerce platform. And equally importantly, the explosive growth of the Sqeeqee user base is actually being driven by our uniquely generous profit sharing formula. Along with the fact that buying and selling goods or services has never been so convenient or efficient.

In the case of David versus Goliath, what David/Sqeeqee does not have that Goliath/Facebook does is a billion users, but we will eventually get there. After all, we are only a month old. On the other hand, what David has that Goliath doesn’t are a dozen patent-pending features that will define the next generation of social networking. We will conclude this blog post with a famous quote by Jack Welch, “If you don't have a competitive advantage, don't compete.” We wouldn't be here if we didn't. And as we continue to surge in the number of Sqeeqee active users we’re confident that more and more people will hear about us and try our service—and be equally impressed by the thirteen advanced, patent pending features it incorporates.

Monday, August 20, 2012

Sqeeqee.com in the News

We went national in a press release, Sqeeqee.com: New Social Media Website Generates Income For Users.” We received a number of calls and e-mails asking us how we will compete against a goliath like Facebook.

We respect not only Facebook, but also other social media platforms that are in the market today. Being a “new kid on the block” is not easy, but we did get here—and we are not looking back. We believe some of our core patent-pending features will attract users to not only check us out, but through “social media word of mouth” will attract others to explore Sqeeqee.com and compare the benefits our social media site offers to each user.

Unlike the current social media sites, we put our users in the driver’s seat to gaining financial independence by either selling, trading, or advertising. No other social media sites offer these unique features under a single platform.

Facebook has its own problems; we can clearly see its stock is certainly not performing well since its IPO debut just about three months ago. While the markets have been quite bullish, the opposite occurred for Facebook’s stock. Even when it is trading in the $20 IPO price range, Facebook is still trading at 73 times its diluted earnings per share, nearly four times the valuation of Google, which is trading at only 19 times.

There’s a saying, “The grass is always greener on the other side of the fence.” While Facebook may be a ga-billionaire company, what it doesn’t see is what makes it weak. Our team sees a stream of paths for Facebook to regain shareholders’ trust and confidence, while implementing immediate plans to increase revenue. Mr. Peter Thiel jumped shipped at the very first chance he had to sell shares since Facebook’s IPO. What concerns us is an additional 1.2 billion insider shares will be eligible for sale coming this November.

Tuesday, August 7, 2012

Sqeeqee.com’s First Town Hall near UC Riverside

Sqeeqee.com held our first town hall event by UC Riverside, and it turned out great. We had about a dozen attendees from ages 21 to 45. We went over each of Sqeeqee’s features and how it benefits a given user. One of our attendees in her mid 20s asked us about our e-commerce feature and how it would benefit her.

“Social commerce” is the future, and we are thrilled to be the first social media site to hold a patent to a unique combination we have yet to see on any current social media sites. E-commerce is a $500 billion industry led by Amazon and eBay. From a user’s point of view, combining social networking and e-commerce in one simple platform has limitless potential.

Direct selling is a $150 billion industry and growing. There’s a saying, “One man’s trash is another man’s treasure.” We believe we all have something to sell. Why not place your unwanted items on your social media wall? You might have an unwanted used book; an old iPhone 4 because you want to buy that new iPhone 5; or a blouse that your gal pals just don't think looks good on you, but you can't find that darn receipt. How about that bike shop of yours down at the pier? Your social media page may have several thousand friends or followers already; they could visit “Your Shop” and take a look at some of those bikes you have for sale. Through simple PayPal transactions, the number of “friends” or “followers” you have become your buyers.

Sqeeqee.com has made it simple. With just a few clicks, a user can literally add any items he or she wishes to sell. The possibilities are endless for “social commerce.”

Sqeeqee.com plans to travel across this nation and continue to hold these town hall events at nearby college campuses. Please send us an e-mail to info@sqeeqee.us if you would like to book an event near your area.